Once upon a time email marketing was a rage and then came the big daddy. Privacy issues started a wave of legislation and emails somehow lost their sheen. The spam button is now just a click away. Spam filters make sure that you are not inundated with Viagra lookalikes. Does it mean that emails are no longer a viable option? I feel there is a lot which can still be achieved through email marketing. Here is a bunch of ways you can email your way to marketing success. Emails still remain an effective vehicle to announce launch of new products. Assuming you already have an email list of existing clients, it is reasonable to keep them abreast of your new product line. This strategy is in keeping with basic marketing principles – that of touching base with customers every now and then. You would be surprised at the response you will get from this email campaign. People are becoming busier and have very little time. If you can inform them about your exciting new line of clothing or … [Read more...] about Email Marketing – Has It Become A Dinosaur?
When I started blogging, I opted for FeedBurner to manage my email list and send updates to subscribed users. Over the time, I realized many limitations of Feedburner and understood that a targeted Email list is the key to growth for my blog. Readers who have willingly subscribed to my email newsletter are the most valuable readers of my blog. Use this link (30 days free trial of Aweber) Paying for an email marketing software for my blog was something not in my mind, but after hearing the suggestion from many high income paying bloggers stating “Email list is the key to success,” I finally decided to invest and started building an email list. I shortlisted the best of email marketing software’s and finally selected Aweber based on their delivery rate success and ease of use. The closest competitor was Getresponse. However, before spending a lot of money ( I’m sure you also think alike), I wanted to try out Aweber and get used to it. I wanted to be sure if Aweber … [Read more...] about Start Email Marketing For Your Blog For $1 : Aweber Promo
It’s always fun to find and try new software, and I have started Email marketing few years back and every day is learning curve for me. I have been testing and trying many tools for Email marketing and latest one which I tested is Getresponse. This one is Opt-in Email marketing tool and comes with free guides for newbies to help you get started with Email Marketing. Getresponse is an Email marketing software which offers most of the essential features that a professional Email marketing tool should have. Before, I go ahead with more about Getresponse in this review, let’s look at some of the significant features of this tool: Autoresponder Service Webinars support Create landing pages Mobile optimized RSS to Email Import contacts Email Statistics (Clicks & open) Easy to customize Email newsletter with pre-defined templates Analytic integration Social integration Great support Schedule Emails Now, these are just few of the features they offer, and there are many … [Read more...] about Is It Reliable Email Marketing Tool?
Gmail has added series of features to enhance their free eMail service. Recently they introduced Gmail tabbed inbox and now they have introduced Gmail image caching to make your Email more secure and safe from malware. If you are one of those who uses Gmail, you must be aware of feature call “Display images below” or “Always Display images from $email“, which blocks automatic image loading inside an Email. You have to click on “Display images below” to see the images inside an Email. This feature makes your Email more secure, but it’s annoying at times. Now gMail is handling this issue by caching the images on their proxy server, and filtering out any spam or possible hacking attempt on your Email. This feature has its own pros and cons, and it will certainly make Email marketers to re-work on their Email analytic tool. What is Gmail Proxy Image caching and how it will Affect You? I’m sure you must be aware of Email tracking tools … [Read more...] about How Gmail Image Caching Feature Will Affect Email Marketing?
Sending e-mail with quality content is still one of the most powerful ways to market any product online. Forget about Twitter and Facebook for a second. I believe that email marketing is still number one. This is how I’m doing it. Email still works Let me tell you this; it doesn’t matter if you’re going to send just one email, or do an entire email campaign, if it’s business related and you are looking to increase your sales, you should always go through the three phases of email marketing – and email marketing works, well, only if you do it right. Most people read email, maybe not if you’re a kid, then you might be all about social media. But usually, the people you’re targeting with your business are not kids. The 3 phases of email marketing It’s all about creating valuable content, it always is, and it always will be. But it’s also about setting a goal, figure out what you want to accomplish with the email. And you should always … [Read more...] about The 3 Phases of Email marketing