Competent customer service – one aspect that separates the wheat from the chaff, and the truly creative brands from the mediocre. If you’ve ever been asked the question: How important is customer service? The right answer would be: Never important enough. Social media has been one of the fastest growing marketing platforms in recent years, and it gives you a huge audience for you to interact with. How huge? Well, let’s find out… A glance at Statista.com reveals that the top 3 social media platforms total about 3.8 billion users. Yes, almost 4 billion… This is a monumental number of people who form a huge market which has become nigh impossible to ignore. Alright, fine. So what does this actually do for your business and brand reputation? The fact that social media has so much reach can give you an unbeatable advantage when it comes to getting in touch with your customers one-on-one. J.D. Power has written a detailed article about how important … [Read more...] about Learn From These 7 Awesome Customer Service Lessons On Social Media
Article on social media marketing
Since Google’s “Search, plus Your World“, we’ve seen social media having a huge influence in search engine rankings. In the last couple of years, many social media marketing companies are coming onto the market and creating brand awareness via social media promotions. There was a time when you could only get traffic from search engines (and from paid traffic). But now, the situation has completely changed, and internet marketers and bloggers are using new social media marketing strategies to tap into targeted traffic streams from social media sites like Facebook, Twitter, and Google+. As a blogger, it is essential to have social media profiles. From a blogging perspective, social media traffic is some of the most targeted traffic available (and it’s free). From a brand perspective, you can get feedback from your loyal supporters via social media campaigns and interactions. Once you’ve built up trust, converting these users … [Read more...] about Benefits of Social Media Marketing in Blogging
Are you completely confused about finding effective ways to promote your blog on social media? Navigating this minefield of Facebook marketing, twitter promoting and G Plus sharing feels like an overwhelming, paralyzing task at times. You may be ready to quit on social, to just publish a post and hope that the Blogging Fairies magically promote the post to interested, targeted, eager readers, without any effort on your part. Stop sniffing that Fairy Dust. Blogging doesn’t work that way. If you’re willing to give freely on social sites you will receive generously. The pain, suffering and frustration of having little or no blog traffic will dissolve into the happiness, contentment and satisfaction of driving targeted, buying traffic through your social media websites. If this sounds exciting to you and you’re ready to leave social media confusion behind it’s time to learn how to use proven, effective tips for promoting your blog on sites like twitter, Facebook, … [Read more...] about 10 Smart Ways to Promote Your Blog on Social Media
When we talk about SEO in 2014, one of the biggest factor for high-ranking is Social media signal. It’s certainly clear, that Google+ have the highest impact in search engine ranking and it’s a part of Google analytics and Google Webmaster tool. Though, this article is not just targeted for Google+ but to all the social bookmarking and networking site. Idea here is to encourage & motivate readers to share articles. It’s not a rocket science to understand what kind of article readers like and what are the factors that influence them to share articles. Social Networking forms a huge part of any successful Blog or website. The scale of Social Networking, sharing, re-tweeting, +1, stumbling etc can determine the size and popularity of a blog and the quality of its content. So what makes people send out recommendations towards your blog by doing the above said actions? Why would people want to share your content with their friends and family? What do they gain by … [Read more...] about How to Motivate Readers to Share Articles on Social media Sites?
In recent months we have seen how social signals are becoming an important part of search engine optimization. There is no doubt that a well planned social media strategy makes or takes down a brand. For example, Lady Gaga (personal branding) quickly became a smash hit, and social media played a major role in her rise to stardom. Regardless of whether your business is small or large, online or offline – social media provides a great opportunity and advantage for every business. I have frequently written about social media in the past, but I’ve never really targeted my posts for small business owners who are looking to increase sales using the power of social media. So today I’ll be sharing some of the great benefits of using social media for your business, which will help you to decide whether or not social media channels might help to promote your business as it has so many others. In the coming days, I will also be sharing more articles on how to create a presence … [Read more...] about Why You Should Use Social Media For Your Business