This week’s Massively Overthinking topic is a submission from reader and commenter camelotcrusade, who takes the industry’s current fight over monetization in a different direction from lockboxes. “Are modern games too cheap?” he asks, probably slowly reaching into a can of worms with a wicked gleam in his eye. “When you think about it, many other things we buy have increased in price over the last decade but AAA games are still expected to be a maximum of $60, with many of us waiting for sales (or for free-to-play). Meanwhile, games everywhere are adding shops, post-release content, and DLC galore with increasingly aggressive pricing models. How much of this is to make-up margins they can’t capture up-front? How much should an AA game cost in 2017? $75? $90? Is there a price point where lockboxes, gambling, and in-game stores could focus on value-add instead of survival? And how did we get here? Whose fault is it? And how do we get out of this, or … [Read more...] about Massively Overthinking: Are modern games too cheap?
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Last week, Guild Wars 2’s Crystin Cox gave a monetization interview to Gamasutra during which she made one specific argument I wanted to pull out and re-examine. She was trying to explain why lockboxes can provide a “value” to players that they can’t get any other way. “When we talk about cosmetics, there’s a demand for every individual cosmetic. Like maybe I love cowboy hats, I just want to buy cowboy hats. But there’s also a demand, and a lot of players feel this way, for just cosmetic options. I like cowboy hats sure, but I also like bandanas, and I like clown hair, I like everything. I don’t really have a super strong preference. I just want more things to put in my dress-up box. That demand can be satisfied a lot better sometimes with just giving you a random thing because that can be done a lot cheaper. If you don’t care about which one you get and you just want one, you can get it for a lot cheaper. When you’re talking … [Read more...] about Massively Overthinking: The case for rarity and randomness in MMO monetization
I’ve been a bit frustrated with Niantic lately. I love some of its ideas, but I watched someone else play Ingress prior to Pokemon GO’s release, and I noticed very similar problems between the two games after release — problems that the company should have noticed and corrected in its followup. Recently I decided to try out the former. Both are totally unintuitive. You have to search the UI for the tutorials, though Ingress’ can be accessed only near objectives. You’re asked to join a faction sooner there than in PoGO and with no context beyond 2-3 sentences. The game throws jargon with little to no context at you throughout the tutorial, making it difficult to follow. I walked around, clicking things and used items that I don’t fully understand, not because I’m too lazy to read but because I wanted to understand a game without consulting google. I saw portals get taken without anyone around me as I stood … [Read more...] about The Soapbox: Why is Pokemon GO still a tech demo?
As this year’s GDC coverage is winding down, I am finally coming to the topic I saved for last: community. MMOs are more than just multiplayer. We attract the “alone together” people more than the “FPS hero” crowd in our comments section for a reason; MMOs are virtual worlds. They’re a digital space inhabited by other people. We may not talk to them, but we watch and listen. Maybe we engage, maybe we group, maybe we guild. We do stuff in a shared environment because we think, or hope, we’re part of a larger system. And this is why we need to talk about cross-platform communities and the strength of in-game, embedded community tools. As social media rises and mobile crashes against our PC fortress, increased console cross-play should be a reminder that we’re all gamers, and (some) developers are finally getting that. Bringing people together The panel on bridging cross-platform communities, held by Eric Cleaver (NetEase Games), … [Read more...] about GDC 2018: Bridging and embedding cross-platform online communities