Bitcoin is back in news again after trading at a record high of $4483 per coin this month. Many cryptocurrencies including Bitcoin are powered by a technology known as blockchain, and its potential use cases extends far beyond just the financial world—it continues to find use in government, healthcare, real estate, security, and many other industries. At events and in publications that cover the advertising industry, blockchain has been a hot topic as a candidate for bringing in more transparency into ad tech and solving problems such as opaque supply chains and ad fraud, how much of it is hype and what are the facts? Before getting into how blockchain could help ad tech, let’s understand what it is and how it works. Each “block” in a blockchain typically contains a hash pointer to the previous block, timestamp, and transaction data. A blockchain is a growing list of records, or blocks, linked together and secured by cryptography. Stripped to the basics, … [Read more...] about Can Blockchain Fix the Problems of Digital Advertising Industry?
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Online Reputation Management: Evaluating, Protecting & Outsourcing
Home » Blogging » Online Reputation Management: Evaluating, Protecting, Restoring And Outsourcing Though the web has given an increased exposure to top ranking professionals, products, services and businesses, which has brought them an increased value but has also created a scenario where malicious attempts or otherwise someone or some organization might make a derogatory online statement that can spread like wildfire on the internet and destroy all the reputation that you have earned over the years. Protecting your online reputation should be one of the primary tasks that should be on your agenda if you want to prevent any such damage. In this post we will try to understand what is reputation management, how does it affect you, what are some of the top internet resources to gain more insight about reputation management and who are the best companies and people to talk to if someone has already done the damage and you want it to be rectified as soon as possible. Let us … [Read more...] about Online Reputation Management: Evaluating, Protecting & Outsourcing
Crowdfunding Fraudsters: The Sinclair ZX Spectrum Vega+
Fraudster:a: a person who is not what he or she pretends to be :impostor; Meet the Sinclair ZX Spectrum Vega+, a handheld device designed with the backing of Sir Clive Sinclair himself, and a modern representation of everyone’s favorite 80’s computer system designed by Sir Clive Sinclair. The Vega+ was crowdfunded on Indiegogo back in March 2016 to the tune of over half a million pounds, exceeding the goal at 367% with a scheduled delivery date of September 2016. As you’ve probably guessed by this article’s existence, it hasn’t shipped yet. As nature seems to demand in these stories, the actions of Retro Computers Limited and those involved are a much more interesting crapshoot than the actual product itself, which again hasn’t shipped yet. (Full disclosure: I backed the Vega+ to the tune of £110, I fully expect this fact to be used against me but in the interest of disclosure and because my name and contribution are public, I … [Read more...] about Crowdfunding Fraudsters: The Sinclair ZX Spectrum Vega+
WoW Factor: The great Superdata fall-off
The one down side to working ahead is that sometimes your schedule gets nudged around more than expected. I promise that a further look at the changed and underused zones in World of Warcraft is on its way (and written, even), but it keeps getting delayed, first because of book reviews and then hold on, what the heck is this? This is the equivalent of doing an experiment in a lab to discover that gravity accelerates a falling body at a rate of 4.9 meters per second squared. Something is very, very wrong here. Of course, if you actually got that result, you wouldn’t immediately publish a paper detailing that gravity no longer worked the way we all knew it did. So let’s examine two possible reactions to the rather surprising lack of WoW on the Superdata chart, because there’s more to seeing a surprising result than just nodding and accepting that it must be the new normal. Something has gone awry So rather than assuming that WoW suddenly not showing up on … [Read more...] about WoW Factor: The great Superdata fall-off
I Will Show You How to Make Your Blog Professional in 15 minutes
My name is Eric and I’m an editor. I’ve been a freelancer for many years working with various companies, marketplaces, students, professionals, journalists, entrepreneurs, copywriters, travel portals, bloggers, musicians, and all other facets of writers. If you’ve submitted a post here at ShoutMeLoud, you may have had an encounter with me. Some of those encounters may have been favorable, and others, well, maybe not so much. First, let me start off by answering this question: Editors are essentially grammar nerds. We seek to make sure that everything the writer is saying is said in the most attractive way possible. But not everyone has a favorable opinion of editors. Here’s why: They nit-pick. They change words and phrases that you think didn’t need to be changed. They’re often at odds with your artistic vision. But there’s one thing you need to remember: Editors are writers, too. I am a writer. Honestly, I’m much more of a writer … [Read more...] about I Will Show You How to Make Your Blog Professional in 15 minutes