One of the easiest ways to increase your website sales is to drive more traffic from search engines. Search engine traffic is not only free but it will send you the most qualified buyers to your websites if keywords are correctly used on your web pages. Ranking for a keyword and getting top positions for it is not easy especially if you’re a beginner to SEO. So how to improve keyword rankings without actually getting penalized by Google? In this detailed guide, we’ll discuss about few key factors to increase rankings for any keyword you are targeting. Here’s what you’re going to discover in this guide to improving your keyword rankings on Google. Few “key Google factors” that will affect your keyword rankings Evaluating the current keyword rankings for your site Attracting quality links to improve keyword ranking Doing keyword research Does social media affect SEO How to Improve Your Keyword Rankings? Want to drive more organic traffic to your … [Read more...] about Ultimate Guide to Improve Keyword Rankings on Google
Google search algorithm
Google has made some major changes in algorithm in past 2-3 months. On January 26th Google went live with new algo to lower down ranking of content scrapper site and now Google has implemented new algorithm on 24th February 2011 which will affect those website who are creating content farms with mass number of useless posts and less original content. Google Algorithm update & changes [1998-2013] This is a major change and many websites have been impacted and affected with new algo change. Google has confirmed that this new algorithm change will be affecting 12% of total search result which is a huge change. Personally I have seen major traffic change on many of my websites after 24th February when this new algorithm went live. According to official announcement from Google: Many of the changes we make are so subtle that very few people notice them. But in the last day or so we launched a pretty big algorithmic improvement to our ranking—a change that … [Read more...] about Google Search Against Low Quality Website & Content Farms
Google seems to be getting harsh on content spammer and website with low quality and little original content. Couple of days back Google adsense slapped Auto content generated blog and now it’s time for getting another from Google Search. Google search team made changes in their search engine algorithm which went live on 26th January 2011 to lower down the ranking on websites which has less original content and content scrapper site. This is a good start from Google team to remove serious web spam from search result. Though it’s still unclear how Google is differentiating among original and copied content. Many users in webmaster forum also mentioned that they have seen tremendous drop in search engine traffic, despite of offering quality and original content. One thing which is majorly improved in new search engine algorithm changes is localization. Now auto complete feature of Google search will suggest you more of local search term. Slightly over 2% of queries change … [Read more...] about Google Search Algorithm Improved to Fight Against Content Scrapper
It’s been a long time since I have talked about Google Panda and other algorithm updates. Matt Cutts, Google’s head of search spam confirmed at SMX West that Panda is now a part of Google search algorithm, and you can not push it manually. Meaning, it will be a major problem for webmasters in future, as it will be hard to diagnose why the site traffic is going down. Till now we had tools like Penguintool, AlgoSleuth, which checks your analytic report against known panda updates date to confirm if you got hit by Panda or not. You can listen to audio clip from the show below: This is a quick guide on How to find whether Panda has hit your site or not? How to fix your site traffic and search engine ranking when affected by Google Panda? Find whether Google Panda has hit your site If your site is penalized by Panda, it could be because of many reasons, but the two most common reasons are: Your content is poor and of low-quality. It includes writing content which is not up to … [Read more...] about How To Fix Google Panda Penalized Website : Where to Start?
We all know how to use Google search, simply go to Google Homepage, enter your search terms and Google advanced search engine algorithm will give you the best of the results. Now, this is for layman and for curious people like you and me, there are many advance Google search terms and tips are available which will help you to find better result and search deeper. On Internet, you will find many advanced tips for using Google search, and now Google have launched an official free online academy to educate Google search users about advance search tips. Specially, for a Bloggers and Internet marketer, I highly recommend to watch this video and learn some new search commands. You will find it very handy in longer run. Learn How to use Google Search : Beginner to Pro This is an extensive free online video course offered by Google. There are total 6 classes in it and ever class have different lesson. All lesson are accompanied by an activity test, which will help you to evaluate yourself. … [Read more...] about How to Use Google Search Effectively?