For over five years now, startup activity has experienced massive growth around the world. In fact, a post on the City A.M. blog shows that “a staggering 100 million businesses are launched annually, according to figures from GEM Global Report. It comes to just over three businesses every second, or 11,000 per hour.” However, does that mean that starting a business is easy? Well, I will say that starting a business is easy, but starting a business and making it a success is very difficult. Landing your first paying customer is even more challenging. Interestingly, as many companies are turning into successes, more and more companies with killer services and products are failing on a daily basis. In an article published on LinkedIn Pulse, Kevin Vyavahare showed that “The failure rate for new startups seems to be around 70% to 80% in the first year and only about half of those who survive the first year will remain in business the next five years.” However, no … [Read more...] about Growth Hacking Tactics For Beginners (How To Use Them To Grow Your Business)
Growing the business
When you started your online business, you didn’t intend to keep tapping in one place. You probably started small, but you planned to work towards indefinite progress. At some point, when you took a look at the quarterly report, you realized that the growth wasn’t happening. Can you define the reasons for such state? The online world gives you immense opportunities for business growth. Billions of people are online at this moment. That means you have a great chance to attract your target audience, but you also face huge competition that won’t let you succeed that easily. When it comes to turning leads into customers, you have to try something different than everyone else. Maybe uniqueness is where you fail? There are five possible factors that may prevent the growth of your online business. Many guides and tips promise you to make a difference, but you won’t notice any progress if you don’t analyze your mistakes first. Go through the following list and … [Read more...] about 5 Factors That Prevent the Growth of Your Online Business
Every year many of the startups come roaring in the market with plenty of new ideas, passion, and energy. Being an entrepreneur is not easy. With the launch of the business, comes many responsibilities and an ever growing ‘to-do’ list. One of the high priority items on your list would be managing your books. Bookkeeping or accounting is the lifeblood of the business and poor accounting ethics can damage the company’s reputation and the trust of their clients. So what do they do? They hire an accountant and pay them a huge amount of money to get things done. For start-ups, Bloggers, Freelancers and small businesses hiring a full time is not the best proposition, and so most of these entities hire a professional at the end of the year to take care of their accounting. And as they do not keep their books up to date they end up rushing through the whole process which may be costly and is prone to error because of inefficiency. And even if the owner is good enough in … [Read more...] about Online Invoicing, accounting software – your business needs now
Books are an amazing source of inspiration. Offering some insights into practical real-world survival tips, non-fiction books have always been at the helm as the source of inspiration for entrepreneurs. Even the busiest of the successful entrepreneurs like Mark Zuckerberg and Bill Gates make sure that they cater some time daily for reading books. These non-fiction books make it easy to draw inspiration from some of the most experienced and insightful in the industry. While entrepreneurship is not just about doing one specific task perfectly, it is a combination of a multitude of skills, knowledge and domain understanding. Since the required domain knowledge is hard to gain without gaining some entrepreneurial experience in your niche, that void is filled by non-fiction books. Non-fiction books are often read by some of the top entrepreneurs like Warren Buffett, Richard Branson, and many more! While there are hundreds of non-fiction books, which of these would help you get the most out … [Read more...] about 21 Books to Read Before Starting Your Online Business
Social media has great potential for businesses that want to boost their reach, leads, and traffic. But when it is not being used properly, social media could actually damage the reputation of your brand. When social media has so much to offer, it is crucial that you are proficient enough to know how to get the most out of it. Social media mistakes that you must avoid at all costs when it comes to branding 1) Having too many social networks at once Facebook Twitter LinkedIn If we look for more social media channels, we see over 500 million users on Instagram and over 100 million active users on Pinterest. For sites that rely heavily on graphics and images, Instagram, Facebook, and Pinterest are ideal. But if your site is about giving professional advice, then Twitter and LinkedIn are your best bets. The networks that you spend the most time on should be able to yield the highest ROIs for the target. Solution: Use one or two social networks at a time. Instead of using all social … [Read more...] about 9 Social Media Mistakes That Can Ruin Your Brand and Business
When it comes time for you to create a blog of your own one of the hardest aspects for growth is to decide whether or not you should be spending money to get people to your site. In the beginning this can be quite tough for bloggers and it’s likely there won’t be any revenue generated from your site. However, we all have to start somewhere and adding a little money behind any web site or blog is always a great way to find increased traffic and speeding up the monetization process. One of the most well known, yet ignored methods for bringing quality traffic to a blog is through the use of pay per click marketing. For anyone who isn’t familiar with the term or process, it’s simply advertising through the major search engines and paying for traffic on a pay per click basis. If you want to find people who are looking for information on dog breeds, you might pay to appear in to the top results for specific dog breeds and information on them. One someone clicks on one … [Read more...] about Should You Be Using PPC Marketing to Grow Your Blog?
Here I’m highlighting some tips which you should work on before starting a business online. In particular, for bloggers, these tips will really help create a blog which will not be just another blog. Some of you may be surprised to learn that blogging is a business, and you can apply all of the business “tricks” to your blog. Now, I’m not saying you need to join a top MBA institute to learn the basics of business, but if you apply some discipline to your blogging, it can very easily turn a profit in a short amount of time. Before I start sharing these tips, depending on your business model, you should decide if you wish to create a branded blog like ShoutMeLoud, or if you wish to create a quick, money-making blog. Identifying this will help you a lot when you get into the saturation period. Planning is very important for any business. If you are blogging day and night without any substantial planning, then don’t expect anything big to come from your work. … [Read more...] about Checklist For Starting An Online Website For Business
Have you developed a business plan for your blog? Does your blog need a business plan? Of what relevance is a business plan to a blogger? If these are the questions running through your mind, please read on as I will provide the answer in details. If a survey were to be carried out with respect to the topic above, it will be observed that over 85% of blogs are being run without business plans and I can also bet that as at the point of you reading this article, you don’t have one. It is well known that one prerequisite to successfully starting and building a business is a business plan. Now if a business plan is an ingredient to business success, why can’t it also be utilized for a blog? Writing a business plan for your blog is definitely not mandatory but if you intend to treat your blog as a business, then I will advice you put down a business plan for your blog. a) Your plan will help you maintain focus The first and probably the most important thing a business plan can … [Read more...] about How to Write a Simple Blog Business Plan in Nine Easy Steps
Are you looking for a way to generate more sales for your business? Do you also struggle with lead generation? If your answer is yes, then you should try content marketing. Content marketing is the all-in-one solution for your all problems. 86% of B2B marketers use content marketing to generate more qualified leads. 76% of marketers are planning to invest more money in content marketing. Let’s see why small businesses or startups should use content marketing. Content Marketing Generate more Traffic to website The beauty of content marketing is generating massive inbound traffic to your website. Consistently providing quality content brings more traffic to a website. You need to find your audience’s problem and solve it with your content. Curata found in their study that 55% of marketers are getting more than 5% website traffic from blogs. The more content you generate, the more traffic your site will get. There are some points you should consider when to write a blog … [Read more...] about 5 Reasons Using is Good for Business
So you have decided to take the leap and start your own business. What is your plan to execute your business idea? Few days back, I had shared some of the basics for starting your own basics. I continue taking you to the basics, because the new ways have also evolved from these. I mentioned documentation is like your oxygen mask. Whenever you feel out of breath, meaning defocussed, refer to your business plan. Here we will discuss how to write a business plan for a new business. Like always, feel free to suggest or add anything relevant. A business plan essentially means a plan of action to implement certain processes to reach a certain goal, financial or volumetric. You define everything about the business in the business plan. Products, services, sale, revenue, cost of sale, marketing, financial etc. Yes, each and everything should be documented. Office setup, operational setup, marketing plan, things you will need to run and grow your business. How do I write a simple business plan? … [Read more...] about How to Write a Business Plan for a New Business?