Last night I was a bad human being. It was a pretty rough day at work because of reasons that I can’t really go into. So when I got home I decided to boot up Destiny and check out the newest running of the Iron Banner event. Quite literally the next thing I know it, it was almost 11 pm and I had spent the entire evening playing the game. This would have been no big deal were it not for the fact that Tuesday nights are a night set aside generally for Final Fantasy XIV and raiding there. I will have to send out my apologies later, but this is a testament to just how fun this “looter shooter” still is. For those who are uninitiated… the Iron Banner is a PVP event, and one that I participate in freely and actually look forward to. The reason behind this is that there is exclusive loot each time it runs from an awesome set of Iron Wolves themed gear and weapons. During year two this was an amazing way to get increases … [Read more...] about Learning from Destiny: Loot Scaling
Competent customer service – one aspect that separates the wheat from the chaff, and the truly creative brands from the mediocre. If you’ve ever been asked the question: How important is customer service? The right answer would be: Never important enough. Social media has been one of the fastest growing marketing platforms in recent years, and it gives you a huge audience for you to interact with. How huge? Well, let’s find out… A glance at Statista.com reveals that the top 3 social media platforms total about 3.8 billion users. Yes, almost 4 billion… This is a monumental number of people who form a huge market which has become nigh impossible to ignore. Alright, fine. So what does this actually do for your business and brand reputation? The fact that social media has so much reach can give you an unbeatable advantage when it comes to getting in touch with your customers one-on-one. J.D. Power has written a detailed article about how important … [Read more...] about Learn From These 7 Awesome Customer Service Lessons On Social Media
WordPress is like Microsoft Windows for the blogging world. To date, this open source software powers almost 30% of all websites in the world. Whenever a software gets that famous, the bad guys begin to target it. WordPress is no exception to this trend. I write a blog called Interview Mantra that runs on the self-hostedWordPress platform. My website got hacked and I didn’t even come to know of it until my WordPress dashboard crashed two months later. At the time, I had no clue how to get this issue sorted out. I wanted to get to the root of the problem and safely recover my website with minimal time and effort. I viewed the html source of my blog’s homepage and found that a snippet of malicious script was attached just before the tag. This is an encrypted script obfuscated on purpose to hide the code. After Googling for a while, I found a site to decrypt this script. This was the script after decryption: Oh my god! This means that this script is trying to call a … [Read more...] about The Sad Story Of My Hacked WordPress Blog and The Lessons Learned
This post looks at what bloggers can learn from forward thinking modern project management techniques. Have you ever felt overwhelmed by the number of things you need to do on your blog? There are always links to update, designs to be improved, posts to write, links to build, affiliates to partner – you probably have a whole list of things to do and, if you are like me, you are always jumping between different projects, registering new domains that you hope will become the next big thing yet you never seem to get anything finished! Agile management practises have rapidly gained popularity over recent years and are now employed by companies operating all over the world. I am a professional developer who works for a large UK consumer website that strives for continuous improvement in management processes. So not only has this helped me to learn the insider knowledge of how the “big boys” run their websites but it has also taught me how to manage my ownpersonal blogging … [Read more...] about What Can You Learn from Agile Management Techniques?
A little more than 2 years ago, I joined a good friend and a few other guys in the beginning stages of their startup. My friend said, "Kenneth, you can email a business. And you can call a business. But wouldn't it just make sense to be able to text a business? That's what we're trying to make happen." I was sold. Shortly after, I joined Text Request and began life as an entrepreneur. People tell you to fail fast and learn quickly when you're an entrepreneur. But for whatever reason, they always leave out any practical steps that could actually help you. It's a shame, too, because there's plenty of simple guidance that could save a lot of time, effort, heartache, and money. Must read: 5 Things All First-Time Entrepreneurs Need To Know Since starting at Text Request, I've also stumbled my way into turning a few other skills and opportunities into income. I'm neither rich nor hugely successful by any means. But I'm far enough along to realize what would have been good to … [Read more...] about 5 Little Lessons I Wish I Knew Before Becoming an Entrepreneur