Since Google’s “Search, plus Your World“, we’ve seen social media having a huge influence in search engine rankings. In the last couple of years, many social media marketing companies are coming onto the market and creating brand awareness via social media promotions. There was a time when you could only get traffic from search engines (and from paid traffic). But now, the situation has completely changed, and internet marketers and bloggers are using new social media marketing strategies to tap into targeted traffic streams from social media sites like Facebook, Twitter, and Google+. As a blogger, it is essential to have social media profiles. From a blogging perspective, social media traffic is some of the most targeted traffic available (and it’s free). From a brand perspective, you can get feedback from your loyal supporters via social media campaigns and interactions. Once you’ve built up trust, converting these users … [Read more...] about Benefits of Social Media Marketing in Blogging
Marketing news articles
Marketing is one of those things in life that can be a mystery if you don’t dive deep. Even the self-portrayed marketing gurus do not know an ounce of marketing. People think marketing is about putting in money somewhere and seeing people come to your website or application in droves. If this was true then everybody would be successful. I would actually like you to do an experiment on Facebook marketing and see how that works for you. By the time you get the hang of it, it will take a lot of time. It’s a guarantee. Why is marketing hard? Let’s rephrase that. Why is marketing challenging? Marketing is challenging because it’s constantly changing. That’s the truth. Platforms of marketing change, the rules are changed by companies who see a better profitability in that change. Things are always changing & If you stop marketing for 3 to 4 months, things would have changed. Here is an example from Brian Balfour’s (VP of Growth at Hubspot) … [Read more...] about 10 Of The Best Podcasts For Mastering Marketing
Keyword meta tag has always been a subject of debate for SEO’s. We all know, Google don’t take Keyword meta tags as a factor for ranking where as many other search engines like Bing and Yahoo use it for better understanding and ranking of your article. In a recent blog post, Google news team announced a new meta tag “news_keywords” for Blogs and Websites which are included in Google news. One of the biggest problem with news reporter earlier was to come up with creative title, as it was almost necessary to add the Keyword in the post title, else visibility will be very less, but with the addition of this new meta tag “news_keywords” will help writers to write creative and clickable title along with making it more visible in Google news. Since getting in Google news is not as simple as getting in Google search, so we can expect less spam happening due to this new Keyword meta tag. According to official announcement “Similar in spirit to the … [Read more...] about Google News New Ranking Factor
When we talk about a perfect blog, it’s counted on many factors that includes influence, search engine ranking, money coming from blog and obviously how many people are talking about it offline. To create a perfect blog, it takes lots of effort and we work day and night to produce quality content and market it properly. You might be interested in reading: Here I’m sharing few important tips which I tend to take care every time when I publish a post and I believe you should also work on similar strategy to make most out of it. Important Post publishing tips for Bloggers: Article publishing: Weekday or Weekend ? This is a known fact that traffic on weekdays is more than traffic on weekends. So if you come up with a quality article which can give you lots of backlink and traffic, try to publish it on weekday. Because if you publish such useful and Pillar articles on weekend, your reader might miss it, and you will be missing a good chunk of comments and traffic. You can also … [Read more...] about 4 Important Article Publishing Tips for Bloggers
When we talk about SEO in 2014, one of the biggest factor for high-ranking is Social media signal. It’s certainly clear, that Google+ have the highest impact in search engine ranking and it’s a part of Google analytics and Google Webmaster tool. Though, this article is not just targeted for Google+ but to all the social bookmarking and networking site. Idea here is to encourage & motivate readers to share articles. It’s not a rocket science to understand what kind of article readers like and what are the factors that influence them to share articles. Social Networking forms a huge part of any successful Blog or website. The scale of Social Networking, sharing, re-tweeting, +1, stumbling etc can determine the size and popularity of a blog and the quality of its content. So what makes people send out recommendations towards your blog by doing the above said actions? Why would people want to share your content with their friends and family? What do they gain by … [Read more...] about How to Motivate Readers to Share Articles on Social media Sites?