Have you heard of the phrase “Monkey-see, Monkey-do”? It’s about how one monkey mimics the act of another monkey. Humans, having evolved from apes, also take cues from other fellow human beings when making decisions. This is called social proof. Social proof is a very effective way to convince prospective buyers by indirectly telling them, “People exactly like you have bought this product, so you should buy it too!” Social proof has been used for a long-time by advertisers to convince a prospective buyer that they should buy this product because everybody else is also buying it. A very simple example of social proof is shown in this video, where a person in the lift conforms to what everybody else is doing, even though they are all facing the wrong direction. See how powerful this is? Now let’s look at why “social proof” is so important. Why do bloggers need social proof? It creates … [Read more...] about What is Social Proof & Why Is It Crucial For Your Blogs Success?
Hey guys we’re back with two more games that should definitely be on your radar if you’re looking for something to play this weekend. Uncharted The Lost Legacy (PS4) Ah, the Uncharted series. If you’re a fan of the games or even just of Naughty Dog, then you’ve got a good idea of what you’re getting with this one. A lot of Hollywood style, action set pieces, cheeky dialogue and gorgeous graphics. But this time you won’t be put in control of Nathan Drake. Instead, intrepid treasure hunter/thief Chloe Frazer is getting to play the lead. She’s teaming up with Nadine Ross (who was introduced in Uncharted 4) to raid tombs and shoot anything that gets in their way. Man, you kill a bunch of people in the Uncharted games, huh? It’s great. I’m pumped for this one because I’ve loved all of the Uncharted games so far and I’m a huge fan of Claudia Black, who’s voicing Chloe. This will be a shorter Uncharted adventure, only … [Read more...] about Weekend Watch: Uncharted: Lost Legacy and Madden NFL 18