So the question comes up, why the search engines guard their algorithms so closely. The answer is quite simple – they value the user’s experience. Their point is to display the most relevant results according to the searched query to satiate the searcher’s thirst. If the search engines publish a guide stating all the factors affecting the ranking process, all webmasters will implement them and the displayed results will be easy to manipulate. This will defeat the relevancy factor as well as deteriorate the users’ experience. … [Read more...] about The Truth About Search Engines Algorithm Changing
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YouTube is a dedicated website from the well-established giant Google, and it has its own dedicated servers to handle hell load of traffic (hundreds of thousands or millions of visitors over a short period of time). Consider the case when your video goes viral and you start getting whooping number of hits, then will arise the need of substantial amount of bandwidth to handle such a heavy traffic. So if you are not using YouTube, you are in trouble, and unfortunately instead of being happy you would be in a panic situation due to the potential low bandwidth of your website. Of course, it is wise to use YouTube when the whole world is interested in your video(s). … [Read more...] about 8 Great Benefits Of Using YouTube For Video Hosting
Regalix report State of B2B Marketing 2015 claims that search engine marketing is used by 96% of the marketers to provide valuable content to their prospects. However this refers not only to text content such as blog posts, white papers, case studies and such. Webcasts and video marketing is reported to grow in importance as well. … [Read more...] about The Psychology of Social Sharing: 5 Things to Know about Viral Content
Even if you think you will not require some features immediately, try to consider if they could be relevant in the future. How much will it cost to upgrade to a bigger package? Or how expensive will it be to add on the individual components as and when you need them? Do you have the option to have these resources in the future with your chosen provider? These are important question to ask before you confirm your choice of web host. A lack of insight now could cost you dearly in the future. … [Read more...] about Guide To Select the Best of The Best?
Are your backlinks coming from the same niche? This is getting increasingly important as the search marketing is evolving and so the search engines are giving it a great value while determining the rankings of your website. Why this factor of links from the same niche? Think of it as a vote coming to your website from a website which is relevant to your theme. A dog food website getting a link from a pet shop will carry more relevance than a link from a flower selling website. The thing focuses around relevancy. If your SEO team is gathering links from all around the web without sparing a thought for the relevancy factor… there is a good chance that all that effort will go down the drain. Search engines have their own way of determining the theme of a website or even a page. The location where the backlinks come to you are very important. Make sure that you get links from the same niche, even if they are low in quantity but eventually they’ll pay off in the wrong run and … [Read more...] about What to do if Your Organic Traffic is Tumbling Down?