A good, strong social media strategy can require an investment, but as with any advertising campaign, the ROI (return on investment) is what needs to be considered. A good social media strategy will have a positive effect on sales as it increases the overall exposure of your business, gets people talking about your business or service, and exposes your products and/or services to a far wider audience. In the end, of course, the goal is to convert the user into a customer/ sales. When you interact with your customers and you form a bond of trust with them, this illustrates interest in your customers and their experience, and frequently translates to further sales. … [Read more...] about Why You Should Use Social Media For Your Business
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Best Practices To Follow For Success on Top Social Media Sites
Twitter marketing requires somewhat different approach from Facebook because of the simple fact that Twitter is more like a SMS with 140 character limitation. So it is essential that you harness all that Twitter has to offer. It is better to create some curiosity value to your tweet and any other link you share via the tweet. This will help it getting viral and more retweets. Follow the influencers in your industry on twitter and engage with them via retweeting their important tweets and sharing with them some of the work that you’ve created. It is a good way of getting exposure if any of the influencers retweets your share. Use hashtags and @ mentions frequently and if necessary don’t hesitate in putting as many hashtags as you can afford, but make sure that the hashtags are relevant and @mentions are targeted towards the influencers in your domain. Keep a track on what you tweet. To make your brand more popular among users always tweet your original content. It is ok to … [Read more...] about Best Practices To Follow For Success on Top Social Media Sites
Why Videos Are Climbing The Social Media Ladder
The search engine Google is now able to extract content from flash files to include the content that was hitherto not available in search results. A 2011 Nielsen study reflects that a video content has almost 50x better chances of showing up on the first page of search results. This simply means a better visibility chances for sites having a video as a flash content, than the sites with plain text-based content. The other reason behind this preferential treatment given to flash based content is to make a search throw a content which is more refined and user oriented in terms of images, videos and other rich media content. … [Read more...] about Why Videos Are Climbing The Social Media Ladder
101 Tips to Become Social Media Rockstar
55. Be a solution to people’s problem – I do follow and list those who tweet motivational quotes always. If you see a common problem among people, create an account and use it to provide a solution to that problem, you will get a lot of supporters in no time. … [Read more...] about 101 Tips to Become Social Media Rockstar
Top 5 Social Media Sites For Online Marketers & Bloggers
When you are a small business, online marketer or a blogger who is working online, it’s a requisite to be online to market yourself and your product. If you are not visible on social-media sites, that means you are not doing the online marketing the way it should be done. Like Television and print-media in older time, it’s the social media sites which are your best bet to get the idea spread about your work and what you do. In recent years, a lot of new social-media sites came into existence, and with limited-time you have to be particular about what social media sites you should be using. Every social media service has something different to offer for online marketers and huge audience base for each of these websites is a huge bonus for online advertising. … [Read more...] about Top 5 Social Media Sites For Online Marketers & Bloggers