Last week, games psychologist Jamie Madigan tweeted an underrated comment about how psychological tricks used in restaurant menu design are also found in video game cash shops. The Mental Floss link he offered up discusses how menus limit options, add glossy images (but not too many), manipulate pricing, utilize pricey decoys, entice your eyeballs to certain spots, and take advantage of nostalgia, among other things, to get people to spend spend spend in restaurants. And Madigan is right: I can think of specific examples for all eight of the menu tricks in MMO cash shops. … And a lot of them drive me crazy and drive me out of cash shops too. For this week’s Overthinking, I’ve asked our staff to reflect on the menu tricks and consider MMO cash shop tricks too. When have you fallen prey to these tricks, and when have they utterly backfired? What’s the worst example of cash shop trickery in MMO land, on or off that list? Ben Griggs (@braxwolf): Psychological … [Read more...] about Massively Overthinking: The worst MMO cash shop trickery
Star citizen most expensive package
2018 was an odd year for MMO monetization. Oh sure, we saw Star Citizen offer things like $27,000 ship packages, but obviously most people aren’t buying that – they’re outliers. No, it’s much easier to slip in lockboxes and pricey lifetime subs that’ll fly a bit more under the radar, especially in older games. So now that we’re in 2019 and we’ve got our “best value” games list locked down, maybe we can sort out which MMORPG is actually the most expensive, and which one offers the worst value for your coins. I don’t meant which one has the most expensive stuff; I mean which one is the worst for starting fresh. How much would it really cost you to get reasonably up to speed with the right expansion packs, DLC, or “necessary” cash shop addons like bag slots? Do sub games that charge for expansions too still ask for the most? Or are the “hidden” fees of cash-shop-driven play significantly more burdensome? … [Read more...] about The Daily Grind: What’s the most expensive MMO to play at the start of 2019?