Google Analytics needs no introduction. It’s such a popular web analytics tool that it seems like everyone is using it. In April 2012, Nikesh Arora, Google’s chief business officer announced that over ten million marketers and websites use this tool to gauge how effective their online presence is. Barely a year later, in January 2013, BuiltWith’s report indicates that the number has grown tremendously to 17,586,002 websites or 57.3% of all websites using Google Analytics, including majority of the top 10,000 sites based on Alexa and Quantcast rankings. That is how popular Google Analytics is. (While writing this, it is being used on this blog too) I’m guessing you’re using Google Analytics, or perhaps thinking of installing it to your website. And why not? It’s free, it’s very useful, and it’s so easy to use. But did you know that there are also Google Analytics alternatives available? There’s at least 30 such alternatives … [Read more...] about The Top 31 Best Web Analytics Tools | Google Analytics Alternative
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When ever we talk about Blog setup, we always talk about setting up a stats program. Google analytics is something which I use for my blogs and I highly vouch on it, since it’s free and reliable. I have already shared how to set up Google analytics and in this article, I will be sharing a small tip which will help you if you are stuck in the same situation as mine. I was working on one of my Website and I moved from Google analytics plugin to direct code implementation method. So, I needed to login to my GA account and find the tracing code. I thought it would be easier, but honestly I got lost for re-finding the code and realised this tutorial could be useful for many who are stuck in the same situation as me. Where to Find Google Analytics Tracking code? Here is step by step guide with screenshots to help you: Login to your Google Analytics account and click on Account list > Select the Website for which you need to find analytics tracking code. Once you are into … [Read more...] about How to Find Google Analytics Tracking Code?
Google is not just a search engine company, but it also offers some of the most powerful tools for online marketing an eespecially SEO. Google analytics is one of such free product which you can’t live without. It’s not just a simple stats program but you can use Google analytics for many more things like : Setting up segments, Split testing and many more. Meanwhile check out my special guide for Google Adwords below: Even though Google AdWords is pretty powerful, for an online marketer and search engine optimizer one other tool is even more important: Google Analytics. Today I will show you how this tool can contribute to optimizing your website through setting up an A/B split test. What is an A/B split test I have been busy remodelling my website for months now. Every time I like a design, I find something wrong with it after a while. If you have different designs, different headings or simply different colors that you like, but you are not sure which one will lead to a … [Read more...] about How to do an A/B split test with Google Analytics
When Panda hit ShoutMeLoud last year, I spent almost months of time to fix all old content and improve them. Even after months, I’m left with almost 40% of content which requires editing and have scope of improvement. Now, as I talked in my How to recover from Google panda post, the very first step is to get rid of low quality content. Now, you can either simply use noindex tag and put a URL removal request using Google Webmaster tool to remove it from web index or you can work and re-optimize them to get traffic in coming days. One of the major step which I used to identify low quality content or content which was not performing well is by using my Google analytics stats. I use Google analytics to track my blog traffic stats and it’s one of the best free stats tool available in the market. If you are new to analytics, you should consider reading: What is Google Analytics and how to add analytics to WordPress blog. So, every time I had to manually search for page/post on … [Read more...] about Google Analytics JS Bookmarklet: Check WebPage Traffic Instantly
When I started blogging, stats of the blog was only for knowing how many visitors I’m getting, and with time I realize stats of my blog is the key to blog growth. It doesn’t matter if you have a blog with 100 views a day or a blog with 100 millions views a day, you need to have a stats program which help you to track blog traffic and analyse them. In my earlier post I have shared about 3 stats program for WordPress blog, and Google analytics is one of the free stats program that is must have for any blog. I would not get into details of benefits of Google analytics, as I have already covered it here. In this tutorial, you be learning about setting up your Google analytics account and adding Google analytics into your WordPress blog. I have simplified this guide to non-technical users too, so you don’t have to worry about tech-how of Google analytics & WordPress integration. How to Setup Google Analytics Account Lets start the guide with setting up Google analytics … [Read more...] about How To Add Google Analytics To WordPress Blog (with Pictures)