Content marketing is a competition for the chance to educate, amaze, amuse your readers. And the competition is tough; this means your content must not merely be good; it must be outstanding in order to be consumed and shared. Making content go viral is any content producer’s top goal and in this post, I will share my experience and the things I’ve learned about what makes people share content on the Internet. For those who are still not sure why content marketing and social shares are important, here are a few facts: Social shares improve your rankings in search Content marketing improves your brand recognition and strength Together, they positively affect conversion rates and customer loyalty Okay, here’s what you need to know in order to create powerful content that your readers will love. Emotions play an important part in making content go viral because humans often make emotional (and not logical) decisions. Some of you (including me) … [Read more...] about The Psychology of Social Sharing: 5 Things to Know about Viral Content
When building your blog, it’s usually tempting to get sidetracked by all the noise of the creation process in a quest to create the best looking blog on the internet. But if you do this, you’ll end up forgetting about some of the most important elements of a blog. Having a good looking blog is crucial because it will display your professionalism. But it’s not always the main thing that determines how professional a blog is, especially when you’re just starting. For example, if you have the world’s most beautiful blog but your content sucks, the design means nothing. Your blog design might be good at attracting people to the blog, but your poorly written content will always drive them away as soon as they arrive. While having a good looking blog filled with great content is important, that’s also not where you should channel your focus while starting; there’s one critical element of a blog that is almost always neglected, and … [Read more...] about The 11 Best About Me Pages On The Internet
Have you ever wondered why Facebook is Blue? How color of a website affects reader experience? Be it a blog or an e-commerce site, the color of site makes a lot of difference. This guide is for all those bloggers, entrepreneurs & webmasters who understand that design thinking is the way to progress. You would learn how color affects sales of your site & how readers perceive certain colors. In a study conducted by Dr. Andrew Elliot at the University of Rochester, simply placing a thick red border around a photo of a person increased how attractive a stranger perceived the person in the photo? According to Psychologists, it’s because humans often flush red when they are attracted or interested in someone. In other words, red is the color of romance.It stimulates us unconsciously. Color has an enormous psychological influence on human brain and is the most powerful visual cue for drawing immediate attention. Scientists have long found out that color affects the mood, … [Read more...] about The Psychology of Colors: How Does Color Affect your Conversion
Entrepreneurship is not an easy road to walk upon. It's filled with extreme pain and agony. Not everyone can overcome them and be successful; you need to persistent with your action if you want to be an entrepreneur. Entrepreneurship becomes even more difficult when in the boring 9-6 job. When in the job you never have enough time for your entrepreneurial dreams as at many occasions you are already occupied with office work. You have to deal with a great amount of pressure and during this journey filled with pain and agony, some fall apart and give up on their dreams. While some stick to them and emerge victoriously. There are a lot of small things that determine and play a very active role in your success. Some notice them some don't. Let's see what are they. Many of the business legends that we know today started very late in their life. Be optimistic. When time passes you by, that doesn't mean that you cannot start now, or you have invested that time doing something which is not … [Read more...] about Do You Have The Eye Of An Entrepreneur?
A lot of successful overachievers in the world have one thing in common that separates their days from the rest – They have a morning routine. A morning routine just doesn’t mean waking up, bathing and going to work. A morning routine sets up your day for success and focus like no other. The most popular book in this space is the Miracle Morning by Hal Elrod, which outlines six principles called the S.A.V.E.R.S. PS : I have personally followed this and it works wonders! 1. Silence – Meditation for at least 15 minutes and like Bruce Lee said in his famous video “Emptying your mind” and making your head clear. Meditation has a lot of positives and keeping your mind fresh is probably the most important thing. 2. Affirmation – You encourage yourself with positive thinking and words. Think of this, as something a boxing coach would tell a boxer before a fight. We are our biggest supporters … [Read more...] about Why You Shouldn’t Check E-mails as 1st Thing In The Morning
Can’t get enough of Pharrell William’s hit number ‘Happy’? Nor can many others. What is happiness? Happiness is a state of mind. Happiness is what a person defines for himself. Happiness is when you achieve that very thing which keeps you up at night. Happiness for some is being in a relationship, for some it would be making a bit more money, to others it would be losing some weight successfully. Martin Seligman, the person to theorize positive psychology, says that while 60 percent of happiness is determined by our genetics and environment, the remaining 40 percent is up to us. You can view his TED talk below, where he talks about the psychology of happiness in you lives and the three stages – Pleasant life, life of engagement, and the meaningful life. While there is no limitation for expectations, that is the cause of distress and unhappiness among most of the people in the world. As Buddha was quoted – “The We are shaped by our thoughts; … [Read more...] about Because I’m Happyyy!: 10 Habits Of The Extremely Happy People
Among entrepreneurs, e-commerce has become a popular way to make money online and a huge trend since last year. But why? E-commerce has always existed but it has become an easy and fast way to make money nowadays for people that find the right products to sell, and then manage to advertise correctly and sell lots of units fast. These advertisers had implemented several successful marketing strategies to scale their businesses, reporting hundreds and even thousands of sales a day. You may have seen their ads on Facebook, and even bought something. Some of them belong to a huge brand marketing team, some of them are people that manage their online stores by themselves without even seeing the products they sell. How is this possible? In this article we are covering this year’s trend: how to make money online selling products through an online store without stocking, handling and fulfilling products. We are talking about Dropshipping and below we are covering this business … [Read more...] about Shopify Empires – The process behind $100,000+ per month e-Commerce Stores
If you are at all into computer games, particularly PC and mobile phone games, then you have more than likely noticed the recent trend in game design to offer free games and then give the players the chance to purchase premium content that will make your game better than every one elses. Now, many of you must be wondering what it has to do with Blogging psychology, read on and you will understand some great marketing tips from gaming industry here. I have a friend who works in the game industry and makes these kind of games and we often talk about how the games can make money if they are free. I am not one of these people who likes to pay extra once I have bought a game or even got a game for free to make it better. It just seems to me that once you have paid that should be it. And that is apparently the view of most people, there is only a small fraction of people that will pay for this premium contentbut yet the games company still makes a profit. This is a break down of how gamers … [Read more...] about Blogging Psychology & Gaming Psychology : One and The Same?
The way we define our friends has vastly changed over the past decade or so. There is a fine line between virtual friends and the friends we see in real life. In many cases, these two groups overlap. We might connect with former friends through social networking sites but never actually see them in person for the rest of our lives. Other friends we connect with online we might see every single day. Heck, they might be sitting right next to us as we share a link on their Facebook wall or retweet them. Some people are less picky about their virtual friends, and they’ll accept new ones that they’ve never met in person. For these less selective people, are the friends they’ve made through social networking sites true friends? The answer to that question lies in your definition of “friend.” Your casual social network acquaintances are certainly friends if you define the term as someone to whom you are attached by mutual feelings of respect or similar interests. … [Read more...] about How Personality Type affects the Quality of Facebook Friends
The issue of colour is one that is often overlooked when you get to the design of your blog. Often where the social icons are placed or where your opt-in box should go takes priority but you should really have a closer look at how your visitors will react to your use of colour. I’m sure all of you have visited a website where you have instantly affected by the colour of it. Either it is far too bright and turns you off instantly or it is so plain that it just seems dull and there is no reason for you to stay around and even bother to look at the content. The truth is you need a mix between the two and you have to use colours to affect how readers interact with certain elements of your site. What Colours Mean For your Readers? All of the colours have different psychological connotations and will affect people in various ways. Colours have meanings for people which have been evolutionarily and socially enforced. These colours have just as much influence on the internet as they do … [Read more...] about Psychology of Colours in Web-design : How it Affect Readers?